Meet a PNB Ambassador: Sine Tum, Music Artist

Sine Tum

My name is Sine Tum Emmanuel. I go by SINE (formally Sidney), both on stage and off.

I am from the Aghem tribe in Menchum division, Wum.

I am a music artist currently residing in Yaoundé, the capital city of Cameroon. The journey has been long. I had the honor of representing Cameroon in 2008 in Gabon in the first edition of AFRICA STAR in which I came out on top of the competition.

Since then, I have had the opportunity to record with top Cameroonian artists like Richard Bona, Petit Pays, Lady Ponce and many others. Also, performing in different countries within and out of Africa has been very beneficial in preparing me to face the challenging career of a musician in Cameroon.

Today, I am signed to STM Records and I work at STM Studios (The record label’s studio, housed at the Solomon Tandeng Muna Foundation), where my album was recorded and will be coming out soon. The first single, “Njoka Njoka” is now on the market and pleasantly, it is doing very well.

I went to CS Bayele primary school and later GBHS Bamenda. Bamenda is a precious priceless part of my life. I started my Career as a singer in Bamenda at the former Hollywood cabaret for those who can still remember. Bamenda holds a special place in my heart. I love the hardworking nature of the Bamenda man. I appreciate the fact that people are down-to-earth, and extremely welcoming. I’m proud to call it home.

In order to contribute to development, it is imperative that I excel at my craft. This is why I work tirelessly to constantly make great music. I have for the past years been working on an album project to also place myself in the competitive world of the music business. I am opened to any project that has to do with the development of this sector and any other sector like the health sector where I've been working with some renown NGOs like “K.O PALU” for the fight against Malaria, and “AAA” for the fight against HIV and Malaria. I believe that the more successful I am at what I do, will shine the light in the music business in Bamenda, creating more opportunities to the locals and an awareness to the world that Bamenda is ready.

Project New Bamenda is a great initiative. It is time for Bamenda to embrace the bright future that lies ahead of it. Congratulations on a great initiative. You have my full support.

My dream is to be able to support young artists from the North-West Region by creating the opportunities that I did not have when I was growing up. I want to see state-of-the-art art schools, recording studios flourishing in the North-West region, so that young people do not feel like they have to go somewhere else look for greener pastures which  is always around the corner.

One Last One

• My favorite dish is water fufu and eru but I won't say no to ekwang or Kati -Kati .

Meet a PNB Ambassador: Peter Njodzeka, CEO Penjo Entertainment

Peter Njodzeka

I am Peter Njodzeka a.k.a. Penjo Baba.

I was born in Kumbo, in the North West Region of Cameroon. I have been an entertainment entrepreneur since 2003 by founded Penjo Entertainment where I work as CEO till date.

Penjo Entertainment is into photography, production of documentaries, movies and beauty pageants. My stories have such titles as “Slave Village”, ‘’ The Kids”, “Changing Lives, Improving Health”, “The truth”, “Beriwo” just to name a few. 

I have also been blessed to work with some international and renowned companies and programs like CNN World View, BBC World News, Diageo Foundation Community Water Projects and CRTV.

As producer of pageants, I have organised competitions like Miss University Africa for the CEMAC Region and Miss West Africa Cameroon 2011. 

My work has been recognized by some of the most prestigious awards in Cameroon and beyond in the likes of the Award Winning People's Choice at the Cameroon Entertainment Award in the USA, Best Director of Photography at the Cameroon Movie Merit Award where I was nominated in the categories Best Editor, Best Director of Photography, Best Movie Promoter and Best Production House.

My job gives me the opportunity to travel to different places in Cameroon and Africa, all the while learning from the different cultures and meeting different people.

This has left me with a very appreciative heart for our unique culture, sincerity, honesty, love and respect for Humanity which are all found in excess in the North West Region. That also gave me the push and desire to contribute in the development of my own community.  This then let me into creating Life and Water Development Group Cameroon (LWDGC) five years ago which is involved in providing clean and potable water to isolated villages and communities in Cameroon.

Running two organizations is not easy but I do not consider it work as it is a blend of all my passions.

I want to be an active part of the change in the North West Region and contribute in building our entertainment industry and promoting our culture through movies, music, fashion, etc. 

I think Project New Bamenda is a good initiative. This project will help promote our NW culture. Being part of it is an honour. 

My dream is to see the North West Region becoming a leader in business and entertainment and a model for other regions of Cameroon to emulate. I see Bamenda having a growing influence in the future of our country with a voice that can speak and be heard. I hope Project New Bamenda will constitute a signal that we should start pushing ourselves further to prove to the world that we deserve more and can only achieve if we believe.

One Extra One 

My favourite dish is Fufu and Njama njama and  kahti kahti.

Njodzeka means “What is My Crime”.

Meet a PNB Ambassador: Magasco Efsi, Music Artist

Magasco Efsi a.k.a Bamenda Boy

My name is Tohnain Anthony Nguo a.k.a Magasco Efsi, a Hip Hop/Afropop artiste from Boyo Division specifically the Kom tribe.

For now, I am a little bit everywhere nationally in Douala, Buea, Yaounde but mostly based in Bamenda where my career started.

Talking about my career, I  am a composer, writer and singer who started at the age of 5 but professionally, at the age 18. My music is a melting pot of hip hop and African rhythms heavily beefed up with African stories with major themes revolving around love and morality.

In 2012, I caught the attention of MuMaK executives who signed me and gave me more nationwide and worldwide visibility. I also won the “Bafani Awards” in the category of Revolutionary Artist in Bamenda. I am now currently working on my maiden album where some international collaboration will be felt.

     

I love the North West Region first as a mother because I was born and raised there, so technically she gave birth to me. Also life is affordable and above all, the people are welcoming and hospitable. 

My goal is to sing more about the region's lifestyle and realities so as to give it a global appeal and attention that will attract tourists to come witness the rich diverse culture found here. Reason why my second brand name, “Bamenda Boy”, represents the main city of this region.

   

Project New Bamenda is a dream comes true because I think its goals are purely developmental since it is re-branding the city to attain the status it deserves.

My wish is to blow internationally and put my region on the global map with regards to entertainment and tourism. I also wish and pray that many others break through from other sectors of the industry  like fashion designing, fine arts and even music because it is the cumulative effect of our individual efforts that will definitely make the North West Region the land of tourism and entertainment we all are craving for.